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MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseSEO & Marketing

Why your site does not show on Google: a checklist

“My site does not show on Google” can mean very different things. Google may not know it, may know it and have set it aside, the site may be stopping…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseComparisons and alternatives

Subdomain or folder: where to put a blog, a shop or a test site

Short answer: what should strengthen the main site, such as a blog of articles, goes better in a folder (asuaempresa.co.mz/blog). What is technically separate, such as a test site, an…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseComparisons and alternatives

Automatic daily backup or your own copy: which one saves you, and when

Short answer: they are not alternatives, they cover different problems. The automatic daily backup handles most everyday disasters (a deleted file, a plugin that broke the site). Your own copy,…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseSpeed, Cache & CDN

Lazy loading images and videos: what to defer and what never to

Lazy loading makes the browser request an image or a video only when it is about to appear on screen, instead of downloading them all at the door. It saves…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseSEO & Marketing

What a good page URL looks like, and how to change a bad one safely

A good page address is short, in lower case, with hyphens between words, and says what the page is: asuaempresa.co.mz/colour-guide rather than asuaempresa.co.mz/?p=1873. It helps readers, helps sharing and gives…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseOnline Stores

Product images for a fast shop

In an online shop, photos are what sells and also what weighs most. A product page with oversized images opens slowly, and the customer who waits leaves. The rule is…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseDatabases

PostgreSQL or MySQL: which one for your project

If you are installing WordPress, Joomla, PrestaShop or another ready-made application, use MySQL (here, MariaDB): that is what those applications were written for. If you are writing your own application,…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseChoosing the Right Plan

Preparing for a traffic spike: a campaign, a launch or a live event

A traffic spike is not solved on the day: it is solved in the days before. What brings a site down in a campaign is not the total number of…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge basecPanel & WHM

Disk Usage: finding what fills your account

The account is filling up and you do not know why. cPanel has a screen built for this: Disk Usage, in the Files section. It shows, folder by folder, how…

MozOut Mozambique www.meu.mozout.co.mz › Meu MozOut › Knowledge Base Knowledge baseAI & Agents

Adding an AI chat assistant to your website: the options

There are four ways to put an AI assistant on a website, and what separates them is where the API key sits and who watches it. The simplest is a…